Behind MAXPersuasion...

“Creative. Analytical. Powerful.”

For more than two decades, KENRICK E. CLEVELAND has dedicated himself to perfect the techniques, the skill, the “art” of influence. Drawing from a diversified career base that includes an extensive sales background coupled with experience in Neuro Linguistic Programming (NLP) and hypnosis, Mr. Cleveland created a model of persuasion that is so effective that it remains the benchmark of excellence in this field.

Kenrick’s track record for success began early when he set the world’s record in health spa memberships sales - bringing in over $72,000 in fees in a single month. Building on his success, he became the youngest general manager and then regional manager of the nation’s largest health spa chain. And, at each new level, Kenrick set new records and achieved new levels of success.

In Boise, Idaho, Kenrick transformed a failing health club that was losing $30,000 per month into a profit-making juggernaut by increasing sales and showing a $30,000 profit in 60 days.
Color System Technologies had tried unsuccessfully to create a hiring profile, using the services of two different psychological teams. Then Kenrick came on board and implemented his success model which was credited with...

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